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  B2B Ideas for Marketing With Pinterest  
 

The toughest challenge for B2B companies that want to use Pinterest as a marketing channel is that there is a lack of visual content. Many B2B companies are selling product(s) or service(s) in industries that for the most part are not visual. In order, to make Pinterest work for you as a marketing channel you will need to get creative with visual content. Let’s have a look at some ideas.

1. The Visual Content you Already Have Access To – Perhaps you have some headshots of the executives you could create a management board and each person’s bio. Perhaps you have photos of all your staff, and then you could create boards by department or position. Maybe your company does charity work, and then you could create a board from some of the photos for the charity event. Think of the less than obvious photos that are there.
2. Use Images That are Beautiful, Clear, Crisp, and Visually Appealing on Your Blog Articles – When you go to add photos to your blog posts always keep in mind that you are going to pinning these photos to Pinterest.
3. Take Advantage of Data Charts and Infographics – Both of these are extremely popular right now throughout the internet, and that goes for Pinterest as well. If you have any interest data from your industry, brand, or company that might interest viewers use them. In fact, if they are industry data charts or infographics make sure you get around to pinning them before your competition does. You can also build charts and graphs in Excel if you like.
4. E-books and Whitepapers – If your company has recently released an e-book or whitepaper take a screenshot of the cover of the e-book or the whitepaper itself. If there is someone on your team that has authored a book in your industry take a picture of the author and pin it to Pinterest. It will certainly help you become a leader in Pinterest, and help to promote traffic to your site.
5. Customer Photos – What could be better for your business than posting photos of happy customers with a short testimonial? Create a board on Pinterest dedicated to customers smiling faces and happiness.

There you have five excellent ideas for using Pinterest for your marketing needs. Start here, and before long you will be coming up some other great ideas that you can implement. Why wait another day to start promoting.


















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Pinterest Traffic Pulsewave

Learn The Secrets For Using Pinterest To Generate Hordes of Viewers To Any Page You Want! [...]

Category:

Internet Marketing

Pinterest Power

"Discover How YOU Can Use Pinterest To Drive HUGE Traffic Before Your Competitors Do!" For Most Business Owners This Is A Completely New Traffic Source And Discovering A New Audience Is Going To Sky-Rocket Your Revenue [...]

Category:

Internet Marketing